Who Is Ashley Befumo? Complete Biography, Age & Net Worth 2026

Ashley Befumo, better known online as Ashley Justice, has captured the hearts of millions through her authentic and entertaining TikTok videos. As part of the famous Befumo family, including her father Andrew Befumo Jr. and brother Eric Befumo (Big Justice) who make up The Costco Guys, Ashley has carved out her own space in the social media world alongside her mother, Erika.

This comprehensive guide covers everything you need to know about Ashley Befumo – from her early beginnings to her current success as a rising TikTok star and content creator.

Quick Facts About Ashley Befumo

Who is Ashley Befumo?

Ashley Justice Befumo is a 16-year-old American TikTok star and social media personality who rose to fame creating family-friendly content with her mother, Erika Befumo, also known as Mama Justice. Born on February 8, 2010, in New Jersey, Ashley is part of the viral Befumo family that has taken social media by storm.

While her father Andrew Befumo Jr. (AJ) and younger brother Eric Befumo (Big Justice) became internet sensations as The Costco Guys, Ashley built her own following by showcasing the special bond she shares with her mother. Their TikTok account, @ashleyandmamajustice, features lighthearted videos trying weird food combinations, rating ice cream flavors, participating in trending challenges, and sharing everyday family moments.

What makes Ashley stand out in the crowded world of teen influencers is her genuine personality and the wholesome nature of her content. Unlike many social media personalities who focus on individual branding, Ashley’s success is rooted in authentic family connections and relatable everyday experiences.

Early Life and Childhood

Ashley Befumo was born on February 8, 2010, making her an Aquarius according to the zodiac calendar. She spent her early years in New Jersey before her family relocated to Boca Raton, Florida, where they currently reside. Growing up in a close-knit Italian-American family, Ashley was raised with strong Christian values that continue to influence her content and public persona.

Family Background

Ashley comes from a family that values togetherness and creativity. Her father, Andrew Befumo Jr., has an interesting background as a former professional wrestler who transitioned into social media content creation. Her mother, Erika Goldsmith Befumo, became known online as Mama Justice and has been Ashley’s primary collaborator since they started creating content together.

Ashley’s younger brother, Eric Befumo, who goes by the nickname “Big Justice,” has become a TikTok sensation in his own right. Together with their father, Eric creates content for The Costco Guys channel, which has garnered millions of followers and even led to appearances on major television shows like The Tonight Show Starring Jimmy Fallon.

Growing up in this environment, Ashley was naturally drawn to content creation. However, rather than joining her father and brother’s brand, she chose to create something unique with her mother – a decision that has proven incredibly successful.

Education

While Ashley keeps most details about her education private to maintain a sense of normalcy, she is currently a high school student balancing her studies with her growing social media career. As a 15-year-old in 2026, Ashley is likely in her sophomore or junior year of high school.

Her family has emphasized the importance of education, ensuring that Ashley’s online success doesn’t interfere with her academic development. Unlike some teen influencers who pursue homeschooling or online education, Ashley appears to attend a traditional school, though the specific institution has not been publicly disclosed for privacy and safety reasons.

Balancing schoolwork, social media content creation, and maintaining a normal teenage life is no small feat, but Ashley seems to manage it well with strong family support.

Age and Birthday Details

How Old is Ashley Befumo?

As of 2026, Ashley Befumo is 16 years old. She was born on February 8, 2010, which means she celebrated her 16th birthday in February 2026.

Here’s a detailed breakdown of Ashley’s age:

• Total Days Old: Approximately 5,493 days (as of January 2025)
• Total Weeks Old: Approximately 784 weeks
• Total Months Old: 178 months
• Next Birthday: February 8, 2026 (turning 16)

Zodiac Sign and Personality Traits

Ashley was born under the zodiac sign Aquarius (January 20 – February 18). People born under this air sign are typically known for being:

• Independent and unique: Ashley has carved her own path separate from her father and brother’s brand
• Humanitarian and friendly: Her content focuses on bringing joy and positivity to her audience
• Creative and innovative: She constantly comes up with fresh content ideas with her mother
• Progressive: Ashley represents a new generation of family-focused content creators

These Aquarian traits are evident in Ashley’s approach to social media and her authentic connection with her audience.

Physical Appearance and Stats

Height and Weight

Ashley Befumo stands at 5 feet 5 inches (165 cm) tall and weighs approximately 56 kg (125 lbs). For a 15-year-old girl, this places her at an average to slightly above-average height, which is perfectly normal for her age and likely to continue developing as she grows.

Other Physical Features

• Eye Color: Hazel – a beautiful combination of green and brown tones
• Hair Color: Brown – naturally brunette, which she typically wears in various styles
• Build: Athletic and healthy for her age
• Style: Ashley’s fashion sense reflects typical teen trends, often wearing casual, comfortable clothing suitable for her active lifestyle and content creation

Ashley maintains a healthy lifestyle appropriate for her age, balancing her busy schedule with proper nutrition and regular activity. Unlike some social media personalities who face pressure about appearance, Ashley’s content focuses on personality and relationships rather than physical attributes.

Family Life and Relationships

Parents: Andrew and Erika Befumo

Father – Andrew Befumo Jr. (AJ): Andrew Befumo Jr., often called AJ or “The Costco Dad,” is Ashley’s father and a former professional wrestler turned social media sensation. Before his online fame, Andrew had a career in wrestling, which taught him the importance of entertaining an audience – a skill that has translated well to TikTok.

Andrew often refers to Ashley as “Ashley Justice,” a nickname that has stuck and become part of her online identity. While he primarily creates content with Eric (Big Justice) for The Costco Guys channel, Andrew is supportive of Ashley’s separate content journey with her mother.

Mother – Erika Goldsmith Befumo (Mama Justice): Erika Befumo, known online as Mama Justice, is Ashley’s mother and her primary content creation partner. Unlike Andrew’s high-energy, meme-focused content with Eric, Erika’s approach with Ashley is more nurturing and focuses on their mother-daughter bond.

Erika has embraced her role as a “cool mom” who isn’t afraid to be silly on camera, try new things, and create authentic content that resonates with families. Her willingness to be vulnerable and genuine has made the @ashleyandmamajustice account relatable to millions of mothers and daughters.

Brother: Eric Befumo (Big Justice)

Eric Befumo, Ashley’s younger brother, has become a breakout star as one half of The Costco Guys duo alongside their father. Known for his catchphrase “We Bring The BOOM!” Eric has cultivated a massive following with his enthusiastic personality and love for Costco food court items.

Despite being siblings who both have significant social media followings, Ashley and Eric have maintained separate brands. This strategic decision allows each of them to develop their unique voice and audience without overlap or competition. However, they do occasionally collaborate on family content, much to their fans’ delight.

The Befumo siblings represent a new era of family content creation where each member can shine individually while still supporting the overall family brand.

Dating Life and Relationships

As of 2026, Ashley Befumo is single and not publicly dating anyone. At 15 years old, Ashley is focused primarily on her education, content creation career, and maintaining her close family relationships.

Her parents have been protective of her personal life, and Ashley herself has chosen not to share details about any romantic interests online. This is a mature decision that protects her privacy and prevents the kind of public scrutiny that can negatively impact teenage relationships.

Ashley has mentioned in some content that she maintains friendships with classmates and peers from school, but keeps these relationships private and off social media. This healthy boundary between her public persona and private life is important for her emotional wellbeing and normal development.

Rise to Fame: Ashley’s Career Journey

Starting on TikTok (2022)

The Ashley and Mama Justice journey began in 2022 when the family decided to start creating content together. While Andrew and Eric were already experiencing success with The Costco Guys, Erika and Ashley wanted to create something that represented their unique relationship.

Starting a TikTok account in 2022 meant entering an already saturated market, but Ashley and her mother found their niche by focusing on:

• Authentic mother-daughter moments that many families could relate to
• Food content including trying unusual combinations and rating flavors
• Trending challenges done with a family-friendly twist
• Positive, uplifting content without drama or controversy

Their first videos were simple – just a mother and daughter having fun together. But audiences immediately connected with their genuine chemistry and the joy they clearly found in each other’s company.

Content Style and Niche

The @ashleyandmamajustice TikTok account has developed a distinctive content style that sets it apart:

Food Reviews and Ratings: One of their most popular content types involves trying and rating different foods, especially ice cream flavors. These videos are shot in a simple, authentic style – often in their car or at home – making viewers feel like they’re hanging out with friends.

Weird Food Combinations: Ashley and Mama Justice aren’t afraid to try unusual food pairings, often suggested by their followers. This interactive element helps build community and keeps their audience engaged.

Trending Challenges: Like many successful TikTokers, Ashley participates in viral trends and challenges, but always with her mother. They’ve done dance challenges, lip-sync videos, and comedy sketches, all adapted to suit their family-friendly brand.

Behind-the-Scenes Family Content: Occasionally, Ashley shares content that includes her father and brother, giving fans a glimpse into the broader Befumo family dynamic. These collaborations are strategic and don’t overwhelm her individual brand with her mother.

Relatable Everyday Moments: Some of their most beloved content simply captures real moments – shopping trips, cooking together, or just talking in the car. This authenticity is what keeps viewers coming back.

Viral Moments and Breakthrough

While Ashley and Mama Justice have produced consistently engaging content, several videos have broken through to viral status:

“We Bring The BOOM!” Video: One of their most viral TikTok videos, featuring Ashley and her mother doing their version of the family’s signature catchphrase, garnered over 9.8 million views. This video introduced them to a massive new audience and showed that they could hold their own alongside The Costco Guys content.

Rizzler Dance Video: Their collaboration video featuring “The Rizzler” dance accumulated an impressive 24.8 million views, becoming their most successful post to date. This video demonstrated Ashley’s ability to tap into trending topics while maintaining her authentic style.

Ice Cream Flavor Rankings: Their series rating different ice cream flavors has become a fan favorite, with many individual videos crossing the million-view mark. The series showcases their chemistry and gives viewers something to look forward to regularly.

New Jersey Boardwalk Dance: A family dance video filmed at the New Jersey boardwalk, featuring Ashley, her mother, father, and brother, went viral for capturing the joy and fun of the entire Befumo family together.

These viral moments have been crucial in growing their following from a few thousand to over 450,000 followers and counting.

Night Media Partnership

In 2024, a significant milestone in Ashley’s career occurred when the Befumo family signed with Night Media, one of the most prestigious talent management and brand development companies in the digital space. Night Media represents some of the biggest names in online content creation, including MrBeast, Logan Paul, and many other top-tier influencers.

This partnership has provided Ashley with:

Professional Management: Expert guidance on content strategy, brand development, and career growth Brand Partnerships: Access to sponsorship and collaboration opportunities with major companies Legal and Business Support: Professional handling of contracts, negotiations, and financial matters Cross-Promotion: Opportunities to collaborate with other Night Media creators Long-term Career Planning: Strategic planning for Ashley’s future as she transitions from teen to adult influencer

The Night Media signing validated Ashley’s success and positioned her for continued growth in the competitive world of social media influencing.

Collaborations and Appearances

While Ashley primarily creates content with her mother, she has participated in several notable collaborations:

Kyle Istook: Her brother Eric has collaborated with fellow content creator Kyle Istook, and Ashley has appeared in some of this crossover content.

The Costco Guys Content: Ashley occasionally appears on her father and brother’s account, creating special family moments that fans love.

Lil Sweet Treat Candy Store: In October 2024, Ashley visited the popular Lil Sweet Treat candy store in New York City, creating content that showcased her experiencing new foods and treats – a natural extension of her content style.

The Tonight Show Connection: While her father and brother appeared on The Tonight Show Starring Jimmy Fallon, Ashley’s association with the family has raised her profile in mainstream media circles.

These collaborations have helped Ashley reach new audiences while maintaining her core brand identity.

Social Media Presence and Statistics

TikTok: @ashleyandmamajustice

Ashley’s primary platform is TikTok, where she and her mother have built an impressive following:

• Followers: Over 450,000 (as of January 2026)
• Content Focus: Mother-daughter bonding, food reviews, challenges, family moments
• Posting Frequency: 3-5 times per week
• Average Views: 100,000 – 500,000 per video
• Engagement Rate: High, with thousands of comments and likes on most posts

The account’s growth has been steady and organic, with spikes following viral videos. Unlike some creators who experience rapid but unsustainable growth, Ashley and Mama Justice have built a loyal community that consistently engages with their content.

Instagram: @ashleyandmamajustice

While TikTok is their primary platform, Ashley and her mother also maintain an Instagram presence under the same handle. Instagram serves as:

• A place to share behind-the-scenes photos
• Longer-form content that doesn’t fit TikTok’s format
• A way to engage with followers through Stories and Reels
• A portfolio of their best moments and milestones

Instagram also provides a more permanent archive of their content compared to TikTok’s fast-moving feed.

YouTube and Other Platforms

As Ashley’s brand continues to grow, there’s potential for expansion to other platforms like YouTube, where longer-form content could showcase deeper dives into their food reviews, vlogs, and family activities. Many successful TikTokers eventually diversify to YouTube for its better monetization options and different audience demographic.

Net Worth and Income Sources

Estimated Net Worth (2026)

As of 2026, Ashley Befumo’s estimated net worth ranges between $200,000 and $500,000. This is an impressive achievement for a 15-year-old and reflects her success as a social media content creator.

It’s important to note that as a minor, Ashley’s finances are likely managed by her parents through a trust or guardianship account, ensuring her earnings are protected and invested wisely for her future.

Income Sources

Ashley generates income through multiple revenue streams:

1. TikTok Creator Fund: With over 450,000 followers and millions of views, Ashley likely earns money directly from TikTok’s Creator Fund, which pays creators based on video views and engagement.

2. Brand Partnerships and Sponsorships: Through Night Media, Ashley has access to brand deals and sponsored content opportunities. These partnerships must align with her family-friendly image and typically involve:

• Food and beverage brands
• Clothing and fashion companies targeting teens
• Entertainment and streaming services
• Consumer products relevant to her demographic

3. Affiliate Marketing: Ashley may earn commissions by sharing links to products she genuinely uses and recommends, particularly in the food and lifestyle categories.

4. Merchandise Potential: As part of the Befumo family brand, there’s potential for family merchandise that could include Ashley’s image and catchphrases.

5. Appearance Fees: As her popularity grows, Ashley may receive payment for appearances at events, meet-and-greets, or collaborations with other creators.

6. Future Opportunities: With professional management from Night Media, Ashley is positioned to expand into television appearances, traditional media, and other entertainment opportunities.

Financial Management and Future Planning

One positive aspect of Ashley’s situation is that her parents, having experience with Andrew and Eric’s success as The Costco Guys, understand the importance of:

• Setting aside money for taxes
• Investing earnings for long-term growth
• Creating financial security for Ashley’s education
• Teaching financial literacy and responsibility
• Protecting Ashley’s earnings until she’s an adult

Many child and teen influencers have faced financial problems due to poor management, but Ashley appears to have a strong support system helping her navigate these challenges.

Ashley’s Impact and Influence

Representing Positive Family Content

In an era where much social media content focuses on drama, controversy, and individual achievement, Ashley and Mama Justice represent something different: the power of family bonds and positive relationships.

Their content shows:

• Mothers and daughters can be friends while maintaining healthy boundaries
• Family time can be fun without expensive activities or elaborate productions
• Authenticity resonates more than perfect, polished content
• Different family members can each find success without competing

Inspiring Other Families

The success of @ashleyandmamajustice has inspired countless other mothers and daughters to create content together, strengthening their relationships through shared creative projects. Comments on their videos often include:

• Mothers saying Ashley reminds them of their own daughters
• Daughters wishing their moms would make TikToks with them
• Families sharing how the content inspired them to spend more quality time together
• People appreciating wholesome content in a sometimes toxic social media landscape

Role Model for Teen Girls

At 16, Ashley serves as a role model for girls her age by:

• Maintaining privacy and boundaries in a public space
• Prioritizing family and education alongside her career
• Staying authentic rather than trying to appear older or different than she is
• Building something meaningful with her mother instead of going solo
• Handling fame with maturity and grace

Interesting Facts and Trivia About Ashley Befumo

1. The “Justice” Nickname: Ashley’s nickname “Ashley Justice” was given to her by her father and has become part of her brand identity, paralleling her brother’s “Big Justice” moniker.
2. Born in the Early TikTok Era: Ashley was born in 2010, the same year Instagram launched, making her a true digital native who’s never known a world without social media.
3. Family of Viral Stars: Ashley is part of a rare family where multiple members have achieved significant social media success independently.
4. Relocation to Florida: The Befumo family moved from New Jersey to Boca Raton, Florida, likely for better weather, tax benefits, and proximity to content creation opportunities.
5. The Costco Connection: While she doesn’t focus on Costco content like her father and brother, Ashley’s family connection has introduced her to millions of Costco Guys fans.
6. Mama’s Girl: Unlike some teens who distance themselves from their parents, Ashley embraces her close relationship with her mother as her brand.
7. Italian Heritage: Ashley’s Italian-American background influences her family’s culture, values, and even some of their food content.
8. School Balance: Ashley successfully maintains a normal school life despite having hundreds of thousands of followers.
9. No Public Drama: In an industry often filled with controversy, Ashley has maintained a drama-free reputation.
10. Multi-Generational Appeal: Her content attracts viewers from young children to grandparents, making her appeal unusually broad.

The Future: What’s Next for Ashley Befumo?

Short-Term Goals (2025-2026)

As Ashley approaches her 16th birthday and continues through high school, her immediate future likely includes:

• Reaching 1 million TikTok followers – a significant milestone for any creator
• Expanding to YouTube for longer-form content and better monetization
• More brand partnerships through Night Media’s connections
• Potential mainstream media appearances following in her family’s footsteps
• Continued education while balancing her growing platform

Long-Term Vision (2027 and Beyond)

Looking further ahead, Ashley has several potential paths:

Entertainment Career: With her personality and camera comfort, Ashley could transition into traditional entertainment, including acting, hosting, or producing.

Business Ventures: Many successful influencers launch their own brands, and Ashley could develop products targeting her demographic – perhaps in the food, lifestyle, or fashion space.

Education: Ashley may choose to pursue college while maintaining her social media presence, following the path of influencers who successfully balance higher education with content creation.

Family Business Expansion: The Befumo family could develop into a larger entertainment brand, with Ashley as a key component.

Advocacy and Influence: As she matures, Ashley might use her platform to advocate for causes important to her generation.

Challenges to Navigate

Ashley’s future success will depend on how well she navigates several challenges:

• Transitioning from teen to adult content while retaining her audience
• Maintaining authenticity as her platform grows and becomes more commercialized
• Protecting her mental health in an industry known for burnout
• Adapting to changing social media algorithms and platform preferences
• Balancing personal life with public persona as she enters adulthood

Lessons from Ashley’s Success

For Aspiring Content Creators

Ashley’s journey offers valuable lessons:

1. Authenticity Wins: Her genuine relationship with her mother resonates more than staged or manufactured content.
2. Find Your Niche: Rather than competing directly with her father and brother, Ashley carved out her own space.
3. Consistency Matters: Regular posting and engagement with followers builds loyal communities.
4. Family Support is Valuable: Having experienced parents helps navigate the business side of content creation.
5. Quality Over Quantity: Ashley focuses on creating good content rather than posting excessively.

For Parents

Ashley and Erika’s partnership demonstrates:

1. Shared Activities Strengthen Bonds: Creating content together gives them quality time and common goals.
2. Supporting Without Overshadowing: Erika supports Ashley while letting her daughter shine.
3. Appropriate Boundaries: The family maintains privacy around education and personal relationships.
4. Professional Management Helps: Signing with Night Media ensures Ashley has expert guidance.
5. Long-term Planning Matters: Protecting earnings and planning for the future shows responsible parenting.

Frequently Asked Questions About Ashley Befumo

What is Ashley Befumo real name?

Ashley’s full legal name is Ashley Justice Befumo. “Ashley Justice” or simply “Ashley” is how she’s known online, with “Justice” being a nickname given by her father that matches her brother’s nickname “Big Justice.”

How did Ashley Befumo get famous?

Ashley became famous by creating entertaining TikTok content with her mother, Erika (Mama Justice), starting in 2022. Their authentic mother-daughter videos, food reviews, and participation in trending challenges helped them grow to over 450,000 followers. Being part of the Befumo family (The Costco Guys) also helped raise her profile.

Is Ashley Befumo related to The Costco Guys?

Yes! Ashley is the daughter of Andrew Befumo Jr. (AJ) and the sister of Eric Befumo (Big Justice), who together are known as The Costco Guys. However, Ashley creates separate content with her mother rather than appearing regularly on The Costco Guys channel.

What is Ashley Befumo net worth?

Ashley Befumo’s estimated net worth is between $200,000 and $500,000 as of 2025. She earns money through TikTok’s Creator Fund, brand partnerships, sponsored content, and other opportunities managed through Night Media.

How tall is Ashley Befumo?

Ashley Befumo is 5 feet 5 inches tall (165 cm) and weighs approximately 56 kg (125 lbs). She has hazel eyes and brown hair.

Does Ashley Befumo have a boyfriend?

As of 2025, Ashley is single and not publicly dating anyone. At 15 years old, she focuses on her education, family, and content creation career. Her parents help maintain her privacy regarding personal relationships.

What school does Ashley Befumo attend?

For privacy and safety reasons, Ashley’s specific school has not been publicly disclosed. She attends a traditional high school while balancing her social media career with her education.

How much money does Ashley Befumo make per video?

While exact figures aren’t public, TikTok creators with Ashley’s following (450K+) and view counts (millions per viral video) can earn anywhere from $200-$2,000+ per video from the Creator Fund alone, plus additional income from brand deals and sponsorships arranged through Night Media.

Will Ashley Befumo start a YouTube channel?

While Ashley hasn’t officially launched a dedicated YouTube channel as of early 2026, many TikTok creators eventually expand to YouTube for its better monetization and long-form content opportunities. It wouldn’t be surprising to see Ashley and Mama Justice on YouTube in the future.

How can I contact Ashley Befumo?

For business inquiries, Ashley is represented by Night Media. Fans can interact with her through comments on her TikTok and Instagram accounts (@ashleyandmamajustice), though she likely can’t respond to everyone individually due to the volume of messages.

Conclusion

Ashley Befumo represents a new generation of social media personalities who prioritize authenticity, family values, and positive content over drama and controversy. At just 16 years old, she has already achieved remarkable success, building a following of over 450,000 people who tune in regularly to watch her adventures with her mother.

What sets Ashley apart is not just her connection to The Costco Guys or her natural charisma on camera, but her ability to remain grounded and genuine in an industry that often rewards the opposite. By creating content that celebrates her relationship with her mother while maintaining appropriate boundaries around her education and personal life, Ashley has demonstrated maturity beyond her years.